Web Detailing Platform

Context

Web platform for a local automotive detailing business that needed a more professional digital presence.

Problem

The business had no online presence, and most customers arrived only through referrals. It needed a fast, modern website that could build trust quickly.

Solution

I developed a conversion-focused landing page with responsive design, fast loading, and automated deployment.

Architecture

Single-page React application with continuous deployment from GitHub to Vercel and a mobile-first structure.

Key technical decisions

• Chose React + Tailwind for development speed
• Vercel for free and fast CI/CD
• Mobile-first because 70% of traffic comes from mobile

Limitations

No custom backend. The contact form is handled through an external service.

Results

Production website with sub-1.5s load times. Responsive design validated across multiple devices.

Lessons learned

• The importance of measuring Core Web Vitals from the start
• Automated deployment drastically reduces friction
• Good technical SEO starts with architecture